Privacy Policy

Last Updated: [Insert Date]

Welcome to Emerilairfryer 360 Store, where we are as committed to protecting your privacy as we are to helping you create perfect artisan bread. At Emerilairfryer 360 Store (accessible via newbakingtoolsshop.com), we understand that your personal information is as precious as your secret baking recipes. This Privacy Policy explains how we collect, use, share, and protect your data when you visit our website, make a purchase, or interact with our services. By using our site, you agree to the practices described here, just as you trust our banneton baskets for a flawless dough rise.

1. Information We Collect

To provide you with a seamless and secure baking tool shopping experience, we collect certain types of information, always with your consent where required by law. This includes:

• Personal Information: When you place an order or create an account, we collect details such as your name, email address, shipping address (e.g., for our headquarters at 1169 Williams Avenue, New York, US 10001), and payment information (e.g., credit card details processed via secure gateways).
• Transaction Data: We record details of your purchases, including products like banneton proofing baskets and bread pans, to fulfill orders and provide support.
• Technical Information: Automatically collected data includes your IP address, browser type, device information, and pages visited, helping us optimize our site for bakers worldwide.
• Cookies and Tracking Data: We use cookies and similar technologies to enhance your browsing, remember your preferences, and analyze site traffic—think of it as proofing your dough for the best results.
• Communication Data: If you contact our support team at [email protected], we may keep records of our conversations to assist you better.

2. How We Use Your Information

We use your data with the same care we apply to crafting our bread-making tools, solely for legitimate business purposes:

• Order Fulfillment: To process payments, ship products globally (excluding select remote areas in Asia and some regions), and send order confirmations.
• Customer Support: To respond to your inquiries and provide personalized assistance from our team of baking enthusiasts.
• Website Improvement: To analyze how bakers like you use our site, ensuring it remains user-friendly and secure.
• Marketing: With your consent, we may send updates on new products or baking tips, but you can opt out anytime.
• Security: To protect against fraud and ensure the integrity of our transactions, much like how we safeguard our payment methods (Visa, MasterCard, JCB, PayPal).

3. Sharing and Disclosure of Information

We value your trust and do not sell your personal data. However, we may share information in limited circumstances:

• Service Providers: We partner with trusted third parties (e.g., payment gateways like PayPal, shipping carriers) to process orders and payments securely. These partners are bound by confidentiality agreements.
• Legal Compliance: If required by law, we may disclose data to comply with regulations or protect our rights and safety.
• Business Transfers: In the event of a merger or sale, your information may be transferred, but we will notify you and ensure continued protection.

We do not share data with unrelated third parties for marketing purposes without your explicit consent.

4. Data Storage and Security

Your data is stored on secure servers, and we implement robust measures to protect it, reflecting our commitment to secure transactions:

• Storage: Data is retained only as long as necessary for business purposes or as required by law (e.g., tax records).
• Security Measures: We use encryption, access controls, and regular monitoring to safeguard your information, similar to how we ensure the reliability of our banneton baskets. However, no online method is 100% secure, and we encourage you to use strong passwords and monitor your accounts.
• International Transfers: As we serve bakers globally, data may be processed in countries with varying privacy laws, but we ensure adequate protection through standard contractual clauses or other mechanisms.

5. Your Rights

You have control over your data, just as you do when perfecting your bread recipe. Depending on your location (e.g., under GDPR for European customers or CCPA for California residents), you may:

• Access, update, or delete your personal information.
• Object to or restrict certain data processing.
• Withdraw consent for marketing communications.
• Request a copy of your data or data portability.

To exercise these rights, contact us at [email protected]. We will respond within a reasonable time, typically within 30 days.

6. Cookies and Tracking Technologies

We use cookies—small text files stored on your device—to enhance your experience:

• Types of Cookies: Essential cookies for site functionality, analytics cookies to understand user behavior, and marketing cookies (with consent) for personalized ads.
• Management: You can disable cookies through your browser settings, but this may affect site performance. By using our site, you consent to our cookie policy as described here.

We may also use third-party tools (e.g., Google Analytics) to track site usage, but this data is anonymized where possible.

7. Changes to This Privacy Policy

We may update this policy occasionally to reflect changes in our practices or laws. The latest version will always be posted on our website with the updated date. Continued use of our site after changes implies acceptance.

8. Contact Us